Judy Ready Kit
From floods to the flu, hurricanes to headaches, it never hurts to be prepared.
The problem is knowing where to start. And most emergency kits on the market are either disorganized and cheap to the point of being useless, or lean into the gloom of a doomsday prepper.
Judy Ready Kits lay the groundwork for families and individuals to anticipate mishaps of any scale, in an easy and accessible way.
After doing competitor and user research we quickly realized that the design of the organizational system would be critical to a successful kit. We spent a lot of time deciding how all the individual components should be grouped and labeled, so that any item can be quickly found at a glance.
The Judy Ready Kit was also selected for the Beazley Designs of the Year 2020 exhibit at The Design Museum in London, an exhibition showcasing the most innovative designs across fashion, architecture, digital, transport, product, and graphic design.